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Useful Marketing-Cloud-Developer - Salesforce Certified Marketing Cloud Developer Exam New Braindumps Sheet

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Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:

Topic
Details

Topic 1

Security: Different options that are used to secure data in Marketing Cloud are discussed in this topic. It also delves into sub-topics of best practices of security in the Marketing Cloud.

Topic 2

Programmatic Languages: Enhance your knowledge of AMPscript and SSJS language syntax and functions to cover this topic. It also discusses the usage of Marketing Cloud programming languages to implement standard development best practices. Moreover, the topic discusses the processing of Marketing Cloud handles AMPscript. The topic explains how to programmatically exclude a subscriber at email send time.

Topic 3

Data Modeling: Configuration of account Contact model in Marketing Cloud is discussed. The topic also differentiates the different types and uses of data extensions in the Marketing Cloud. It also describes how contact records relate across channels. Lastly, the topic explains the Contact Delete process.

Topic 4

API: API objects, methods, and routes are discussed in this topic. You also encounter sub-topics of OAuth authentication flow and evaluation of the significance of response handling.

Topic 5

Data Management: It includes sub-topics such as configuring import activity, applying SQL, extracting data from Marketing Cloud, and managing data in Marketing Cloud. The topic also focuses on sub-topics of applying best practices for sending logs and describing the effects of the Contact delete process on data.

To prepare for the Salesforce Marketing-Cloud-Developer Exam, it is recommended that you have at least six months of experience working with the Salesforce Marketing Cloud platform. You should also have a strong understanding of customer data management, email marketing best practices, and marketing automation concepts. Salesforce offers a range of training courses and study materials to help you prepare for the exam.

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Salesforce Certified Marketing Cloud Developer Exam Sample Questions (Q53-Q58):

NEW QUESTION # 53
Clock Kicks would like to encrypt and storeform data submitted from a CloudPage in a data extension using AMPscript. Which three encryption options could be used when creating a new key in Key Management?
Choose 3

A. SAML
B. Salt
C. RSA
D. Asymmetric
E. Symmetric

Answer: C,D,E

Explanation:
Salesforce Marketing Cloud offers various encryption options when creating a new key in Key Management.
The three encryption options that can be used are:
* Asymmetric (B)- Asymmetric encryption uses a pair of keys (public and private) for encryption and decryption. This method is highly secure as the private key remains confidential.
* RSA (C)- RSA is a specific type of asymmetric encryption. RSA stands for Rivest-Shamir-Adleman, and it is widely used for secure data transmission.
* Symmetric (E)- Symmetric encryption uses the same key for both encryption and decryption. It is efficient for encrypting large amounts of data.
References:
* Salesforce Marketing Cloud Documentation
* AMPscript Guide

NEW QUESTION # 54
Which two ways would a developer write an Exclusion Script to exclude sending an email at send time when comparing against a Boolean field in the Sendable Data Extension?
Choose 2 answers

A. %%SendBoo1%%
B. %%SendBoo1 < 1
C. %%=Lookup ('Excluded' , SendBoo1'. _Subscribekey'. _Subscribekey) =%%
D. %%=Lookup ('Excluded' , SendBoo1'. Subscribekey'. _Subscribekey) =%%

Answer: B,D

Explanation:
To write an Exclusion Script to exclude sending an email at send time when comparing against a Boolean field in the Sendable Data Extension, the developer can use:
* %%SendBoo1 < 1 (B)- This script directly checks if the Boolean fieldSendBoo1is less than 1, effectively excluding records where the field is false.
* %%=Lookup('Excluded', 'SendBoo1', 'Subscribekey', _Subscribekey) == false (C)- This script performs a lookup to check the value ofSendBoo1in the 'Excluded' data extension, comparing it against the Subscribekey. If the value is false, the email is excluded.
References:
* AMPscript Guide
* Salesforce Marketing Cloud Documentation

NEW QUESTION # 55
Which of the followingis a valid comment within an AMPscript code block? Choose 1.

A. /* comment */
B. --comment
C. - comment -->
D. // comment

Answer: A

Explanation:
In AMPscript, the valid syntax for comments is/* comment */. This allows you to add comments within your AMPscript code for documentation or clarification purposes.

NEW QUESTION # 56
Why would a developer use LookupRows Instead of the Lookup AMPscript function?

A. To return a complete rowset from the data extension
B. To stay at the limit of two Lookup calls in one email
C. To see how many rows are In a data extension
D. To access a data extension, as Lookup only targets lists

Answer: A

NEW QUESTION # 57
Certification Aid wants to add new customers to a cross-channel welcome campaign when they register on the company website. Which API should be used for this? Choose 1.

A. Journey Builder API
B. Event Notification API
C. Transactional Messaging API
D. Personalization Builder API

Answer: C

NEW QUESTION # 58
......

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